To address some of the major challenges hindering the economic development of the north and its youth – we organize awareness campaigns on business reorientation in the north. The campaign which target youth, students of tertiary institutions, northern business communities and government institutions is titled “Yan Arewa Mufarka” which is delivered in both Hausa and English languages.
There is a consensus that one of the major detriments to the economic success and viability of the region is lack of awareness, unwillingness to change our old ways of doing business and lax attitude to innovation and creativity. These the campaign is set out to address
Reorientation through enlightenment.